The brains behind viehworld
The milk producer belongs to the new generation of farmers and has long since digitised his farm. With viehworld, he wants to further increase the efficiency and flexibility of his business - without losing sight of animal welfare. Because "only healthy cows are profitable cows," says Willi. He also shows his entrepreneurial skills with kuhkomfort.at, where he uses cow mattresses, flexible stables, etc. to improve dairy farming.
www.kuhkomfort.at
Arjen Crul studied agriculture in Holland and has already successfully accompanied several companies in their internationalization. Due to the further expansion of viehworld GmbH, Arjen has been part of the team since the beginning and is now managing director of the company. He is responsible for the expansion of the app across Europe.
The self-employed veterinarian is the creative mind and source of ideas for viehworld. In daily contact with farmers, he realised that the livestock trade needed new inspiration. Wolfgang's motto: "By short transport routes and direct transfer of the animals from one farm to another, diseases can be reduced by minimising stress. It is also important to avoid large accumulations of different animals from different farms, as otherwise the risk of diseases being introduced, especially lung diseases and diarrhoea, can be significantly higher.” He is also convinced that the app will improve farmers' work-life balance.
www.tierarztschiessl.com
Co-founder Mario Fraiß acted with his company FRAISS IT GmbH as a technical partner for the development and implementation of the viehworld app. FRAISS IT specialises in realising digital products and business models. Fraiß himself is a long-time serial entrepreneur, experienced expert for digital processes and international mentor for start-ups in Graz, Germany and New York as well as lecturer for entrepreneurship at the KF Uni Graz and TU Graz.
www.fraiss.at
The farmer Michaela is the voice of viehworld. Should any questions arise, she helps all users by e-mail and via hotline. With competence and joy she stands by all customers with words and deeds. "I have a farm myself with mother cows and with my young son I see the many advantages of a farm. I was hooked on the idea of Viehworld from the very first minute," says the 33-year-old.
